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Apr 27, 2007: Putting the "I" back in IT

Last week I blogged about all the great advice I'd received from the IAI-members list about what information architects should be communicating to senior IT people (you can read my summary here). Their advice really helped me develop my presentation, which seemed to go over quite well yesterday. (I spoke to about 100 senior IT managers from a Fortune 50, and the feedback was quite positive.)

I've uploaded the presentation to SlideShare, and you can view it below. (If you want the PPT, just email me.) I started by framing problems IT managers face, introduced information architecture, took a deep dive into some of IA's concrete benefits, and concluded by suggesting that IT and IA are natural allies in making information truly strategic. The balance of big picture and concrete seemed to work well.

Anyway, here you go (warning though: as much as I love SlideShare, it took my beautiful Myriad text and replaced it with some fugly fonts)...

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Comment: masood (Apr 27, 2007)


This is an excellent approach and can help improve collaboration/trust between IA professionals and IT folks.
Your take on apolitical segmenting is an excellent way of getting a buy in from senior management for Enterprise IA.

Masood nasser

Comment: Livia Labate (Apr 27, 2007)

Good job Lou, I like the way you decided to frame it. I wonder if there is value in making an equivalent effort towards product managers.

In my experience (in a large organization), even though they have product accountability and responsibilities, they still feel like they don't have a seat at the strategy table.

It seems easier to "connect" with IT managers (we have "I" in common), I wonder at what level we could connect with product managers best.

Regardless, I loved that you framed it not as "what is the value of IA" but "here are your pain points, this is how IA addresses them to support you".

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